Raising a Glass to World Cocktail Day on the 13th of May | SIP

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Elisa Schiettecatte

Every year on May 13th, the world comes together to raise a glass in celebration of World Cocktail Day — a tribute to the creativity, culture, and craft behind one of hospitality’s most iconic offerings. For us, it’s the perfect moment to shine a spotlight on the people behind the bar who turn ingredients into art.

Why May 13th?

This date marks the publication of the first definition of the word "cocktail" in 1806 in The Balance and Columbian Repository, an American publication that defined it as “a stimulating liquor composed of spirits of any kind, sugar, water, and bitters.” Over two centuries later, that simple formula has evolved into an entire universe of flavor, technique, and innovation.

A Global Language of Flavor

From timeless classics to boundary-pushing signatures, cocktails are more than just drinks — they’re a language spoken across borders. Whether it’s a Negroni in Milan, a Caipirinha in Rio, or a French 75 in Paris, cocktails connect people to culture, history, and each other.

Celebrating the Talent Behind the Bar

At Pernod Ricard, we know that the real magic comes from the passionate bartenders who study, experiment, and serve with flair. On World Cocktail Day, we celebrate you — the rising stars of the industry who bring stories to life in every glass. Your innovation, resilience, and creativity are what keep this craft evolving.

Get Involved

Whether you're working a shift, hosting an event, or simply raising a toast at home, we encourage you to mark the day by celebrating what cocktails mean to you. Share your favorite serve, showcase your latest creation, or tag a mentor who’s inspired your journey on Instagram!

Absolut Passionfruit Martini

A sparkling twist on the UK's favorite cocktail, combining Absolut Vodka with natural flavors of zesty passion fruit and sweet vanilla.

Ingredients:

Absolut Vodka
Natural passion fruit flavor
Sweet vanilla flavor

Preparation:

Combine Absolut Vodka with natural passion fruit and vanilla flavors.
Serve chilled in a martini glass.

Malibu Piña Colada

A tropical classic that combines the smooth taste of Malibu with pineapple and coconut.

Ingredients:

50 ml Malibu
100 ml Pineapple juice
25 ml Coconut cream
Pineapple slice (for garnish)

Preparation:

Combine Malibu, pineapple juice, and coconut cream in a shaker with ice.
Shake well and strain into a chilled glass filled with ice.
Garnish with a slice of pineapple.

Beefeater London Dry Gin & Tonic

A quintessential British cocktail that is both refreshing and easy to prepare.

Ingredients:

50 ml Beefeater London Dry Gin
Tonic water
Lime wedge

Preparation:

Fill a glass with ice cubes.
Add 50 ml of Beefeater Gin
Top up with tonic water.
Garnish with a wedge of lime.

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