SIP Session: Do consumers care about mixology?

Welcome to this SIP Session, in the Hoxton Holborn.

There's no doubt that we're spoilt with the most creative and curious generation of bartenders the world has ever had, with more techniques being adopted and more equipment at their fingertips. But is that what consumers are looking for, or are they just looking for a really well made classic with a handful of ingredients?

Join a panel featuring Nathan Larkin; founder of Speak in Code, Manchester, Tyler Zielinski; London-based cocktail and spirits writer, and bar and brand consultant and Joerg Meyer; founder of Le Lion Bar, Hamburg and creator of the Gin Basil Smash as they debate the conundrum that every bar has when writing a new menu and deciding on what drinks make the list.